Our digital marketing solutions reach desired targets on the web. BlueWing’s all encompassing strategy includes email marketing, pay-per-click ads, social media advertising, retargeting and display ads.
We create email campaigns that compliment your direct mail to reach the right hearing care patients at the right time to increase campaign response. Our graphics team designs creative content that captures attention and spurs action. All our emails have traceable data for proven results.
Pay Per Click
Pay-Per-Click or search engine advertising is an efficient way to direct more traffic to your website by local area patients who are actively searching for hearing care services. By focusing on high-converting keywords, your hearing care practice can appear more visible. Plus, our compelling ad copy and offers drive more hearing tests.
Retargeting Ads
Visitors to your website aren’t necessarily anonymous. We can look-up their IP addresses and run them through a ”reverse append” algorithm to determine their physical home address. This allows us to send targeted direct mail pieces to people that have already shown interest in your brand.
Display Ads
We leverage IP technology to send digital display ads to direct mail prospects for increased exposure to your message and more conversions.